"Look back over the past, with its changing empires that rose and fell, and you can foresee the future too."
- Marcus Aurelius
Pacific Coastal Airlines
Living Blueprint helped us rename our fare and pass systems in a way that was relevant, great-sounding, and fit our company and culture. To ensure that staff and stakeholders felt included, LBP created a three-month internal communication campaign and worked closely with our staff, encouraging two-way dialogue, creating staff questionnaires, and organizing base visits with both myself and Quentin Smith. We credit these measures in large part for the seamless acceptance of the new fare names and completely new booking system.
– Quentin Smith, President
We realized that to take it to the next level we really had to stop and kind of reflect and say okay, across all the things that we do, what are the common values that we have and what is the common culture. So by doing that, it allowed us an amazing opportunity, really a once in a lifetime opportunity to take what we’ve built for the last 15 years, boil down what was really the essence of the culture and the corporate values and then launch that in a consistent path forward.
– Allan Holmes, Founder
Where Living Blueprint helped us was they kept coming back to us, they provided ideas, and they listened to what we had to say. It’s a long haul but I think at the end it’s truly worthwhile, especially if the result is something that resonates very well with who are, helps you tell your story and infuses you with pride, which is where we’re at today.
– Vern Biccum, President
AXYS Technologies Inc.
We have worked with Living Blueprint to create a brand standards guide, interactive digital trade show displays, traditional print displays, magazine advertisements, photo-realistic animations, and product shots.
In the past we had no standards for logos, colour, appropriate imaging, sales collateral, printed material, etc. This made it impossible to present AXYS as a strong, unified company with consistency across all marketing materials and product lines. The brand standards guide has been an essential tool for company growth and has enabled us to control the AXYS brand in a way that was not previously possible.
I would recommend Living Blueprint as an excellent branding and communications agency who combine strategy and branding with beautiful design.
– Robin Thomsen, Marketing Coordinator
Living Blueprint provided the marketing strategy, tools, and guidance for ‘On The Edge’, the Canadian Public Relations Society’s 2009 National Conference. Despite being held amid a recession, the conference delivered a substantial profit and set an attendance record.
You wowed us with strategic direction that expanded our market, an endless supply of fresh promotional concepts, coaching on web 2.0 techniques, and a brilliant interactive website.
Your guidance made us brave enough to abandon old techniques and aggressively embrace a better focused strategy. Please count the Canadian Public Relations Society’s members coast‐to‐coast as your fans.
– John Kageorge, Chair On The Edge Conference
David is an excellent strategist who understands the value of big picture thinking. I find him to be thoughtful and meticulous and his work speaks for itself. He is eager to go above and beyond for both clients and partners and his work ethic is outstanding. I would recommend David and his company for your branding strategy needs.